Our ad formats are in accordance with IAB display guidelines. For up to date audited traffic results go here.
Standard display advertising
| Type | Dimensions (width x height, px) | Size | Format | Third Party Tags (Standard Tag only) |
| MREC | 300×250 | <40KB | SWF with back-up GIF or GIF | <100KB |
| Leaderboard | 728×90 | <40KB | SWF with back-up GIF or GIF | <100KB |
| Half Page | 300×600 | <40KB | SWF with back-up GIF or GIF | <100KB |
| Half MREC* | 150×125 | <40KB | SWF with back-up GIF or GIF | N/A |
| Sub Leaderboard | 300×60 | <40KB | SWF with back-up GIF or GIF | N/A |
| Skins** | 1920×1200 | <220KB | JPG or GIF | N/A |
• All ads are served ROS, unless otherwise specified
• Rich media executions attract a $5 CPM surcharge
• All formats except Skins can support rich media. For certain features we can accept pre-roll
• Banners can be Flash, JPG or GIF and must be less than 100k unless with a Flash pre-loader.
Flash
• Our ad server is DFP – Google’s Doubleclick for Publishers – the client is responsible for ensuring that Flash files work with DFP
• You can validate Flash files here: https://flashval-temp.
• DFP does not support Flash 11: http://support.google.com/
• For information on passing a clickTAG check here: http://support.google.
• A backup GIF must be provided with all flash files.
• All banners must be received 5 working days in advance of display. If not embedded (eg clicktag) please also clearly indicate a clickthrough URL
• *Unbranded
• **See also Skin advertising specifications
• IAB display guidelines
Send art via your Time Out rep
Weekly e-newsletter advertising
| Type | Dimensions (width x height, px) | Size | Format | Third Party Tags |
| Leaderboard (x2) | 728×90 | <40KB | JPG or GIF | N/A |
| MREC | 300×250 | <40KB | JPG or GIF | N/A |
| Wide MREC | 410×250 | <40KB | JPG or GIF | N/A |
• Upper and lower leaderboard and MREC are sold as a Sponsorship.
• Upper and lower leaderboard can be different creative
• Deadline: 5 working days prior to date of send
• All banners must be received 5 working days in advance of display. Please clearly indicate a clickthrough URL
Send art via your Time Out rep
Solus e-newsletter advertising
| Type | Dimensions (width x height, px) | Size | Format | Third Party Tags |
| Leaderboard (x2) | 728×90 | <40KB | JPG or GIF | N/A |
• Deadline: 5 working days prior to date of send
• Upper and lower leaderboard can be different creative
• All banners must be received 5 working days in advance of display. Please clearly indicate a clickthrough URL
Send art via your Time Out rep
See also…
• Skin advertising specifications
• Email newsletter sponsorships
• Email newsletter tiles
